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Certified Digital Marketing Expert

Course Content

Total learning: 28 lessons Time: 100 hours

Digital Marketing Overview 0/3
- Lecture1.1
  
  Digital Marketing Overview 30 min
- Lecture1.2
  
  Digital Marketing Components 30 min
- Lecture1.3
  
  Opportunities in Digital Marketing 30 min
Internet and Website 0/3
- Lecture2.1
  
  Internet, Website and its types 30 min
- Lecture2.2
  
  Website Planning 30 min
- Lecture2.3
  
  Creating Website using WordPress (CMS) 30 min
Email Marketing 0/5
- Lecture3.1
  
  Elements of an email 30 min
- Lecture3.2
  
  Email Marketing 30 min
- Lecture3.3
  
  Marketing automation 30 min
- Lecture3.4
  
  Understanding Spam 30 min
- Lecture3.5
  
  Process of measuring email 30 min
Lead Generation for Business 0/2
- Lecture4.1
  
  Lead Generation for Business 30 min
- Lecture4.2
  
  List building and Management 30 min
Content Marketing 0/3
- Lecture5.1
  
  Introduction to Content Marketing 30 min
- Lecture5.2
  
  Content Marketing Tactics 30 min
- Lecture5.3
  
  Content Marketing strategy 30 min
PPC Advertising 0/2
- Lecture6.1
  
  Google Adwords 30 min
- Lecture6.2
  
  PPC Advertising 30 min
Digital Analytics 0/2
- Lecture7.1
  
  Digital Analytics 30 min
- Lecture7.2
  
  Google Analytics 30 min
E-commerce Marketing 0/1
- Lecture8.1
  
  E-commerce marketing 30 min
Online Reputation Management 0/1
- Lecture9.1
  
  Online Reputation Management 30 min
Digital Marketing Strategy 0/1
- Lecture10.1
  
  Creating Digital Marketing Strategy 30 min
Affiliate Marketing 0/1
- Lecture11.1
  
  Affiliate Marketing 30 min
Adsense and Blogging 0/1
- Lecture12.1
  
  Google Adsense & Blogging 30 min
Programmatic Buying 0/1
- Lecture13.1
  
  Programmatic Buying 30 min
Conversion 0/1
- Lecture14.1
  
  Website conversion rate optimization 30 min
Mobile Marketing 0/1
- Lecture15.1
  
  Mobile Web Marketing 30 min

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